So for the last year I’ve used Evernote pretty extensively. It’s a fantastic tool for filing. I’ve used it for everything from vacation planning to managing my rental properties. Great product.
The other day Evernote had a security breach. This isn’t a big deal. Unfortunately, companies are regular targets of hackers. However, what it exposed about Evernote’s Customer Service has been a big deal. I’ll tell you my situation and hopefully you can learn something about how your business serves it’s customers.
Here’s my specific situation:
Due to the security breach, Evernote resets all customer passwords. You have to go sign into your account and then reset the password. Makes sense. However. . .I have been automatically logged into my account for over a year so I don’t remember my password. No problem, just click on “Forgot Password” and it will email me instructions.
Problem – The email associated with my account is apparently an old email that I no longer have access to (even though I receive emails from Evernote often) Once again, no problem. I’ll just go to Evernote’s Customer support page and let them know my situation.
First, I would actually love to call them and just take care of this real quick. No Can Do. No number. . .anywhere. Ok, I’ll submit a ticket. I go through the process and submit a ticket. I immediately get an email back telling me about the breach and then, in regards to my ticket it says. . .
Someone will be responding your request as soon as possible, within the order it is received, in accordance with your Service Level Agreement (One Business day for Business/Premium users, as received for Free users.) Please ensure you have contacted us from the email address on file with your account.
A) I’m a free user. So basically, they’ve told me, we can’t tell you when we’ll be in touch. Could be a day, could be a year. We’ll get to you when we get to you. B) the email address you have on file is why I’m contacting you. I can’t access it. Which is why I can’t reset my password, which is why I can’t use your tool which I’ve used for a year.
So now, I’m left feeling that I have no idea when they’ll help me with my problem and since the email I’m submitting with the ticket is not the email they have on file for my account I’m wondering if my request for help is just getting dumped into a “no respond” file.
B/c of this concern I’ve reached out on Twitter twice. No response.
Hear me on this. . . Ultimately, this is my fault. I didn’t keep my personal information updated. However, b/c they have made it so difficult for me to reach out to them they have taken a very satisfied customer who has told many people about them benefits of their product and turned me into an unsatisfied customer.
Just like that.
That quick.
An automated email with text that basically tells me, “No email on file. . .we may be in touch. . may not. . we’ll let you know” and No acknowledgement on social media.
I find it hard to believe that I am the first customer with this problem. Which would lead me to believe they would have an option for a quick fix for me. Nothing.
Thoughts for your business:
- Have a phone number. Somewhere. Even if I had to pay to get my issue resolved I would. (since I’m not a paying customer) Make it cost me if you have to but let me get in contact with you somehow.
- Respond on social media. If you’re gonna be involved. . .be involved.
- Don’t send automated replies that try and look personal but with language that tells me you clearly have no interest in your customers problem.
- Send clear guidelines. If “on an as received basis” means a week. Tell me. Give me an idea that you know I’m here.
- What if I never hear back from you? Do I just keep submitting tickets? What is my next support option if this doesn’t work?
So, there you go. My rant / lesson for the day. Man, I hope I figure this out soon. Spring Break is around the corner and all my plans are IN MY VACATION EVERNOTE FOLDER!!!!!